· Lo Presti Institute
A new author publication
Artificial Intelligence in Contemporary Marketing, by Dr Gaetano Lo Presti, PhD, was published by AcademicBooks on 22 October 2026 and is available worldwide. The publication follows Contemporary Marketing: AI, Data Analysis, Neuroscience in his body of work.
Connecting marketing and technology
Lo Presti’s research brings together marketing, artificial intelligence, data analysis and neuroscience. His Contemporary Marketing work examines how these disciplines can inform an understanding of audiences and the decisions involved in communicating with them.
Part of the founder’s published work
The book is an author publication by Dr Gaetano Lo Presti, not a Lo Presti Institute publication. It is included alongside his other publications on his Institute profile.