A Certificate-level module introducing contemporary marketing as developed by Gaetano Lo Presti: the integration of artificial intelligence, data analysis and neuroscience into marketing strategy. Guided study topics, progress tests, tutor-marked assignments and a final examination.
A ready-to-use module website in the Lo Presti Institute study pattern: a study planner, week-by-week guided learning, tutor-marked assessment and study support. Copy this module and replace the content for each new Certificate module.